I record the world I see around me. Social networks allow us to ceaselessly examine ourselves in relation to others and encourage one’s tendency of self-fixation, self-examination and self-observation. We aim to create a perfect image of ourselves and offer it to others. We achieve that image via self-advertising and self-stylisation. We crave the status of an idol, we crave validation from others, we crave an immortal legacy. As an advertisement says: Will the world remember your name?
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